Wednesday, April 25, 2007

NAACP Moves To Halt Offensive Words In The Media

How successful will the NAACP be at halting offensive
language in the media? There have been other attempts
to halt offensive words and they all fizzled out, falling short
of their goals. So will this campaign succeed? Only time will
tell but I have my doubts since offensive words like sex is a
big seller and the best they can do is to drive it underground
where it will continue to thrive. Thats my thoughts on the
matter whats yours ?


On the heels of the Hip Hop Summit Action Network’s statement asking rappers to voluntarily refrain from using sexually and racially-offensive words in their lyrics, the NAACP on Monday also launched an initiative to end racist and sexist language, images and concepts in the media by calling for a shift in personal behavior; but the group plans to hold the industry responsible as well.

The STOP Campaign -- an initiative of the NAACP Youth & College Division -- comes in the wake of the controversy surrounding the firing of Don Imus for using racist and sexist language to disparage the Rutgers women’s basketball team. The issue also brought a much needed spotlight to rap lyrics, which has long used terms and images that demean women.

"The NAACP STOP Campaign is urgently needed to combat recent remarks and continual visual depictions that cast African Americans in a negative light," said Interim NAACP President & CEO Dennis C. Hayes. "We recognize the need for balance within the African American community in regards to what music, film, and media we deem acceptable. When it comes to establishing norms, nothing is more influential than the images and concepts delivered into our lives on a daily basis by radio, TV, film and the Internet."

The STOP Campaign targets the record and television industries, recording artists and the African American community. The campaign asks participants to:





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